Jaime Hayón Designs Interiors For Madrid Hotel

WORDS Michaela Stehr


The Barceló Torre de Madrid Hotel has received a luxe redesign thanks to Spanish designer Jaime Hayón (who we previously featured here and here).

The upgrade sees Hayón’s vision brought to life, taking guests on a “visual journey through Spain’s past.”

As guests enter the 1957 Madrid hotel, built by architects Julián and José María Otamendi Machimbarrena, a large black-and-white striped bear in a top hat is there to greet. This sets a playful and flamboyant tone for the rest of the decor.

Jaime uses a jewel-toned palette throughout the 258-bedroom hotel, offsetting the colours with statement art and sculptural pieces.”I was fully dedicated to the creation of a very special and unique space that would represent a new vision of Spain, a vision far from the traditional aesthetic,” he explains to Dezeen. Combining a contemporary flair with humorous elements ensures that the interiors are sophisticated, yet edgy.

The light fixtures and furnishings used are from Hayón’s own collaborations with designers such as Fritz Hansen, &Tradition, Gubi, Arflex, Cassina and BD Barcelona.

The five-star Barceló Torre de Madrid Hotel is also home to a wellness retreat, two restaurants and the Garra Bar.

(h/t) dezeen.com