Glade are calling on designers and decorators to create a room based around one of their six scents. Six finalists will see their room come to life in a national roadshow and a R20 000 cash prize will go to the best room. Enter before Friday 12 October 2012.
Picture yourself walking into a room. It could be anywhere from your bedroom to a hotel room in a faraway country where you once stayed. What do you notice? The lines, shapes and colours of the decor? The feel of the floor beneath your feet? The various fabrics and textures of the furnishings? What about the scent?
All of these sensory elements give a room its own distinct character, but it is the fragrance that gives it a unique, fourth dimension. Glade invites budding decorators and designers to choose one of their six scents, lose themselves in the creativity that the smell unleashes and design a room based on that inspiration, within a R20 000 budget. It can be any in-home space from a bedroom or office, to a lounge or atrium.
The six winners will have their design recreated on a life-size scale for display at the Glade Sensorium, which will be seen by a live audience during a countrywide roadshow. Designs will also be featured on TV and in print media. In addition, the overall winner stands the chance to receive a R20 000 cash prize.
Glade marketing manager Michelle Cloete, says, “More and more interior decorators are recognising that fragrance is just as important as furnishings and lighting to a room’s decor to ensure that a house becomes a home. Decor should be a feast for all of your senses, with scent unifying the various elements and enhancing the overall experience.”
Entries close on Friday 12 October 2012. For more information, additional incentives and to enter the competition, visit inspirationalfragrances.co.za.
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