WORDS Gina Dionisio PHOTOS Michael Oliver
Inspired by icy ocean swims, The Seabed Beach & Bath Towel by FIELDBAR offers ultimate post-swim comfort, making it the perfect accessory for summer.
FIELDBAR is synonymous with enjoying outdoor living thanks to its hardcase Drinks Box and Gin Trunk (released last year). The brand is once again expanding its offering with its release of The Seabed Beach & Bath Towel for the 2024 summer season.
Developed over 18 months, the brand’s foray into textiles emerged from a nostalgic yearning—to design a towel that emulates the first familiar embrace after a dip in the ocean. Crafted from the finest pure organic African cotton, its extra-thick, extra-long terry weave provides superior absorbency, sand resistance, and plush support for a spa-like lounging experience.
The Seabed Beach & Bath Towel features a collectable, limited-edition design by Cape Town artist Jessica Bosworth Smith.
“We set out to create something that would elevate the post-swim experience, and The Seabed Beach & Bath towel delivers on that promise,” said Lee Hartman, Managing Director of FIELDBAR. “It’s more than a towel—it’s a luxurious experience you’ll reach for time and again.”
“The Seabed isn’t just a towel; it’s a piece of Summer you can carry with you, designed for those who value both style and function” adds Kristen Duff, Head of Brand and Marketing.
Elegantly packaged, it’s the perfect way to give the gift of Summer to sun worshippers and design-oriented types alike. | fieldbar.co.za
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