WORDS Palesa Kgasane IMAGES courtesy of PUMA
PUMA goes bold for its Summer 2020 collection, collaborating with illustrator Sam Cox, aka Mr Doodle.
PUMA is well-known for its innovative collaborations. This new collection sees Mr Doodle’s vibrant squiggles and impressions, reminiscent of playful children’s drawings, feature on the brand’s apparel and footwear. The artist’s “Graffiti Spaghetti”, as it is often described, includes odd shapes, curves and characters that make his designs stand out on any canvas, including furniture.
The PUMA X Mr Doodle collection includes apparel, accessories and footwear in silhouettes synonymous with the athleisure brand. The designs are predominantly black and white, with touches of orange and lavender on some of the products. Included in the collection are the RS-2K sneakers, Reversible Coach Jacket and the Leadcat 20 sandals.
PUMA x Mr Doodle is now available via PUMA.com, at PUMA Select stores in Cape Town and Braamfontein, X-Trend, Archive online, Hipkicks and Superbalist.