Net#work BBDO Meltdown

WORDS Michaela Stehr IMAGES Supplied

Internationally acclaimed advertising agency Net#work BBDO honours their staff by melting down awards to provide a symbol of solidarity and teamwork.

When they packed 27 years worth of awards while moving offices, they had the brainwave to melt them all down into liquid metal and reimagine their purpose.

“We all know that awards are won not just by those that get called up on the stage or listed on the credits, but also the layers of people who make the calls, manage suppliers, and even make the tea. This is a tribute to everyone who has walked through our revolving doors since 1994. The incredible people behind the work,” says Tebogo Koena, Head of Strategic Planning at Net#work BBDO.

The awards were used to craft 670 hashtag logo pendants, with each one featuring a unique employee number. “We’re igniting a new era of Network BBDO by looking back and showing our gratitude to every employee who has been part of our 27 year story,” says Net#work BBDO’s MD, Leo Manne.

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