Moooi so

For the London Design Festival, the Moooi London showroom was transformed into a series of brightly coloured, dramatic yet comfortable living interiors. We could move straight in but, short of that, have made some spring decor notes for you to try at home. 

Besides the incredible furniture and accessories by Moooi designers – including Marcel Wanders, Studio Job, Joost van Bleiswijk, Neri & Hu, Moooi Works / Bart Schilder, Bertjan Pot, Raimond Puts, Lorenza Bozzoli and ZMIK (Mattias Mohr & Rolf Indermuhle) – it is the idiosyncratic Moooi touches like the colourful Hans Boodt mannequins making themselves at home, the combination of bold colours and patterns that refrains from juvenalising the space, and the meeting of old and new styles in a fresh new genre that really thrills our eyes. 

Adding a spot hue to your home is as easy as a lick of paint, some bold candles and scatters, and possibly something more decorative like a statement vase or artwork. Don’t you love how Moooi just painted one chair red in the otherwise white dining area? No need to be afraid of assymetry – Studio Job’s new Paper Patchwork & Paper storage solutions by Studio Job being case in point.

Creating contrasts between clean and bold, and cluttered and delicate, is also very effective. Modern and contemporary styles are brought to life next to more classical forms that have been brought back to life with unusual materials and colours. Consider for instance the juxtaposition of the sophisticated brightness of ZMIK’s Kroon chandelier with the artistic temperament and intimate nature of Marcel Wanders’ Canvas and Cloud sofas.

The lights and lamps are sculptural in their grandiosity and talking points of the rooms. Between the high stream inventiveness of Joost van Bleiswijk’s Construction lamps, the pragmatic playfulness of Studio Job’s Bucket lamps and the graceful symbolism of Lorenza Bozzoli’s Juuyo lamps, we wouldn’t know what to choose.

Also integral to the effect is multidisciplinary Dutch artist Levi van Veluw’s work which finds a perfect balance between interior design and artistic photography. The photographs suggest a narrative world behind the portraits, which unfold stories and feelings on a large scale.

www.moooi.com

Our content director Sumien Brink was at the London Design Festival this year. Catch her blog highlights here.

See our article about the Moooi showroom in Milan this year and read our interview with Marcel Wanders here.