New Eichholtz Showroom in Woodstock

WORDS Michaela Stehr IMAGES Supplied

Core Furniture Concepts has launched the first African Eichholtz Showroom in the heart of Woodstock, showcasing sleek and sophisticated furniture options under one roof.

The premium Dutch design brand, founded in 1992 by Theo Eichholtz, is now available in South Africa 21 years after its inception. The new showroom is the perfect platform to showcase an array of quality pieces, furniture, accessories and lighting options all under one roof in a carefully crafted and curated space designed to complement each item.

Local furniture and decor importer Core Furniture Concepts is well known for bringing a variety of international brands to African soil such as Vondom, Dedon, and now, Eichholtz adding to the iconic list of global collections. The idea for the showroom came about so that customers, interior designers and furniture enthusiasts can interact with each piece within the space to see how they’d fit in a real setting as opposed to a store or warehouse, where the sleek and sophisticated design can shine and work together in a creative space.

“Conveying Eichholtz’s love of fine design and service excellence, the new showroom will be a glamorous space in which style-sussed retail customers and the design trade can enjoy an immersive shopping experience,” the team at Core Furniture Concepts explains. “Carefully laid out into inspired lifestyle settings and expertly styled, the space will provide ample opportunity to get acquainted with Eichholtz’s elegant way of living.”

With the exclusive agency for Eichholtz in Southern Africa, Core Furniture Concepts engages with the trade and retail market through a team of highly skilled design specialists who share the same passion for sophisticated design.

For more information, visit corefurniture.co.za.

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