WORDS Michaela Stehr IMAGES via @aafricaastore on Instagram
AAFRICAA store, a new homeware and accessory store in Cape Town’s V&A Waterfront, showcases a carefully curated range of local African designers and their creations.
Both a physical and online store, AAFRICAA is the go-to emporium for local makers in the form of a contemporary and dynamic retail platform for the continent’s top brands and designers. The craft-focused space intends on presenting artisanal luxury to the public in a design-led setting. “AAFRICAA is a place where great in-house collections, ever-evolving exhibitions, and new collaborations will continually be explored in celebration of the creative energy of our magnificent continent,” they explain the concept.
The 450sqm flagship store is nestled in there heart of the waterfront and boasts creative sections, ranging from monogram wall decals to green tiling. The shop houses everything from fashion, accessories, homeware, jewellery, baskets, gifts and body products, on display in a calm, welcoming and striking environment.
With spectacular views of Table Mountain, AAFRICAA, overlooks the ocean and is located in the new-look Alfred Mall, in the beautiful heritage district of Cape Town’s popular V&A Waterfront. The building is home to the Victoria & Alfred Hotel and award-winning Ginja restaurant, and with this new development, the V&A Waterfront has now added the flagship AAFRICAA store as an anchor tenant, together with an exciting mix of handpicked lifestyle brands.
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