The Little Elves Pop-Up Shop

WORDS Michaela Stehr

Fill a shoebox with goodies and make a difference this festive season.

Canal Walk Shopping Centre in Cape Town is hosting a pop-up store with a difference, namely the annual Santa Shoebox project. The Little Elves Pop-Up Shop will be running until the 26th October 2014 from 10am until 7pm, with Good Hope FM broadcasting live from the store from Friday to Sunday.

This convenient little shop, designed by InHouse Brand Architects, is situated in front of the food court and is stocked with all the necessities needed to make up a gift for children aged 3 to 7. The standard list includes toothbrushes, toothpaste, soap, a washcloth, a little toy, sweets, an educational item and a piece of clothing. You even have the choice to contribute items to add towards an incomplete box.

The shoeboxes will be distributed around the Western Cape.

For more information, visit canalwalk.co.za.